OnePlus Signature Display
In Q1 of 2021 I was assigned to model and design a 3D display for the phone manufacturer OnePlus. This display would be installed in our flagship stores as well as several of our premium stores.
The concept brief was to develop a display that demonstrated the image capture prowess of the camera featured in the OnePlus 9 phone, including it's best-in-class wide angle camera lens.
From Concept to Model
Starting with the initial concept, I modeled out a display that featured a miniaturized version of the Colosseum in Rome. Using this miniature, we were able to demonstrate the unique wide angle image capture capabilities of the device in a fun and innovative way.
On top of the 3D design work, I partnered with marketing partners inside T-Mobile and Oneplus to select images from a library of images shot on the new device and determine how they would be integrated into the design. These images went a long way to convey the other image capture capabilities of the OnePlus 9.
Vendor Renders and Engineering
Our vendor of record then proceeded with the final design and engineering of the display.
Finished Photos
OnePlus saw a significant lift in sales in our flas